Peru
Explore the payments market in Peru
A significant 43% of Peruvians engage in online shopping, making the country an appealing market with immense growth potential for international companies. By the end of 2021, it is projected that the Peruvian market will reach a value of 12.1 billion dollars.
The market in Peru
E-Commerce
The retail sector holds the top position in Peru, constituting 53% of the e-commerce market. In 2020, this sector experienced a notable growth rate of 30%.
Payment methods
In Peru, Pago Efectivo is the leading cash-based payment method, occupying a significant position in the market. Cash payment transactions hold a market share of 25%, primarily due to a large portion of the population being unbanked, resulting in only a 20% credit card penetration rate.
Internet penetration
Peru has achieved an internet penetration rate of 70% among its population, which corresponds to the same level of mobile e-commerce usage.
Access to banking
In Peru, the number of e-shoppers amounts to 18 million individuals, and cash emerges as the predominant payment method, representing 25% of e-commerce sales.
Payment methods
Cash
Online